In order to establish the image of Shandong Province's own brand and realize the goal of strengthening the brand in the province, the construction of the regional public brand of "Haopin Shandong" has been comprehensively promoted. On March 2, the Provincial Government Information Office held a press conference, at which the first batch of "Good Products Shandong" brands were released. Hailier Pharmaceutical Group Co., Ltd. is on the list of "High-end Chemicals" in "Good Products Shandong" in 2022.

The construction of "Haopin Shandong" is an innovative project. The selection scope covers China Quality Award, Shandong Provincial Governor Quality Award enterprises and key industries for the conversion of new and old kinetic energy, well-known agricultural product regional public brands and enterprise product brands, time-honored brands, geographical indications and other existing brands, highlighting quality, innovation, brand, efficiency and Evaluation indicators such as green development embody the core connotation of "Haopin Shandong", and show the "Haopin Shandong" that is on the tip of the public's tongue and daily consumption and the development achievements of Shandong Province's transformation of old and new kinetic energy. The first list covers 14 categories, 223 brands in the fields of manufacturing, consumer goods, and agricultural products. The Office of the Leading Group for the Promotion of Shandong's Quality Province and Brand Strategy (hereinafter referred to as the Office of the Strong Quality Province) voluntarily declares and organizes recommendations based on the main body. After qualification examination , public opinion survey, expert review, solicitation of opinions, result verification and other links are selected.

It is understood that in accordance with the requirements of the "Management Measures for the Use of the "Haopin Shandong" Image Logo" and other requirements, organizations included in the "Haopin Shandong" brand system can use the "Haopin Shandong" in the published product packaging, production and operation sites, advertising and other related materials. Shandong" image logo, organizations and products not included in the "Haopin Shandong" brand system shall not use the "Haopin Shandong" image logo.

This award fully reflects Hailier's achievements and progress in building a standard system, consolidating technical support, improving quality infrastructure, and strengthening innovation capabilities. Fully reflect the market competitiveness. In the future, Hailier will continue to rely on regional advantages, actively serve and integrate into the new development pattern, cherish the honor of "Good Products Shandong", make persistent efforts, firmly establish the concept of quality first, give full play to the role of demonstration and drive, and contribute to the high-quality development of the regional economy. Improve and expand the reputation and influence of "Haopin Shandong", make new contributions to the development of modern agriculture in China and the progress of the world agrochemical industry, and move towards the vision of becoming a "global agrochemical industry leader"!