In order to thoroughly implement the provincial party committee and the provincial government's strategy of strengthening the quality of the province and brand, fully implement the "Implementation Plan on Carrying out Quality Improvement Actions" and promote the implementation of major projects of new kinetic energy conversion, promote the realization of high-end brand value, and cultivate a group of domestic and foreign competition Under the guidance of the China Brand Building Promotion Association, the Shandong Provincial Brand Building Promotion Association has carried out the evaluation of the brand value of enterprises and regions in Shandong Province.

The China Brand Building Promotion Association and the Shandong Brand Building Promotion Association focus on key industries in our province, according to the principles of voluntary and third-party evaluation of enterprises, using relevant international brand value evaluation methods and national standards for brand value evaluation in various industries, according to the financial data provided by the company The brand value evaluation was carried out with various comprehensive indicators, and finally the 2021 Shandong Province Key Industry Brand Value Strong List was launched. Hailir Pharmaceutical Group Co., Ltd. has been ranked tenth in the pharmaceutical manufacturing industry list with a brand value of 2.237 billion yuan!

In 2021, all members of Hailir will continue to adhere to the two-wheel drive strategy of the integration of technical materials and preparations, domestic and international integration under the leadership of the chairman and president of the group. It will be market demand-oriented and specialize in the entire agricultural industry chain. The service platform is strategically positioned to continuously promote the high-quality development of the regional economy, promote the construction of green and environmentally friendly agriculture, and make new contributions to the healthy development of the industry.